One of my favorite beauty brands of all time is L’Oreal. I love the skin care aspects, the makeup, the hair care products, but most important of all is that it’s a company that is incredibly aware and has a serious heart. They know that beauty comes in all shapes, sizes, nationalities and bodies. Which is why this little piece of breaking news is something I’m honored to report: athlete, model and actress Aimée Mullins is the newest face of L’Oreal Paris!
Not sure who she is? This dynamo is serious business, the first woman with prosthetics to compete in NCAA competitions AND a world-record setting athlete from her groundbreaking appearance at the 1996 Paralympic Games. If that wasn’t enough, she’s also proven that women can do pretty much ANYTHING because she’s also a very accomplished model (she was a muse for my beloved Alexander McQueen) and she acts. Around the world, she’s known as a symbol of strength, a woman who has shown that you can do anything you set your mind to doing. I find her to be incredibly inspirational and evidently L’Oreal Paris shares my sentiments.
Mullins joins other world-renowned faces as part of the L’Oreal family, counting herself in good company with such beauties as Jennifer Lopez, Gwen Stefani, Eva Longoria, Freida Pinto, Beyonce Knowles and (most recently) Julianna Margulies just to name a few.
This is going to be a very beautiful partnership. If anyone can use that famous company slogan, it’s Aimée: “Because you’re worth it.” Boy, is she ever.
More news about Aimée’s exciting partnership is forthcoming but it’s a great day in the beauty world where women can look to a new model of beauty, one with incredible strength of mind, body and character. Well done.